Michael Ruth ’13 and Rich Perry ’03 have published Talk of the Town: How to Market Your Small Business with Clarity, Confidence, and Connection. The book is specifically for local small-business owners looking for some guidance in creating brand entities for themselves and doing some beginner digital marketing in NEPA. Michael Ruth will talk about creating the book and distribute free copies on Monday, 10/5 at 4:00 p.m. in the Snyder Room, SFCC. Refreshments will be provided.
